Turning Furniture Into a Brand Experience
Branded Furniture Hire: Creating Bespoke Tables for Dunns Food & Drinks
When Dunns Food & Drinks approached Blue Parrot Events Group, the requirement was more than simply supplying furniture.
Dunns wanted furniture that could become part of its brand presence — something practical, professional and visually distinctive, while helping create a stronger branded environment for its events and customer experiences.
The solution was to design and custom-build a range of bespoke branded tables, bringing Dunns' visual identity directly into the furniture itself.
For Blue Parrot, this was an opportunity to demonstrate how traditional event furniture can be transformed into a powerful branding and engagement tool.
The Brief
Dunns Food & Drinks is one of Scotland's longest-established independent food and drinks wholesalers, supplying customers across the hospitality sector with an extensive portfolio of food, drinks and hospitality products.
The company regularly creates opportunities to showcase products, engage customers and connect suppliers with the hospitality industry. Its events and trade showcases are designed to bring brands and customers together in an engaging environment.
For this project, the brief was to create bespoke tables that:
Reflected the Dunns brand identity
Created a strong visual presence within the event environment
Were practical and robust enough for repeated use
Could showcase products and support customer interaction
Looked like a purpose-built branded asset rather than standard hired furniture
Could be used again at future events and activations
Our Solution: Bespoke Branded Tables
Rather than taking a standard table and simply applying a logo, Blue Parrot approached the project as a bespoke furniture and branding exercise.
We designed and custom-built tables specifically around the Dunns brand, incorporating its visual identity into the furniture itself.
The result was furniture that became part of the overall event environment — helping Dunns create a consistent and recognisable brand presence while providing a functional piece of event furniture.
Why Branded Furniture Works
Event furniture is often viewed simply as a functional requirement.
Tables, chairs, counters and bars are necessary to make an event work — but they can also represent valuable, highly visible branding opportunities.
Custom branded furniture can help businesses:
Increase Brand Visibility
Furniture occupies valuable space within an event environment. By incorporating a company's branding directly into the furniture, the brand remains visible throughout the event rather than being confined to traditional signage.
Create a More Professional Environment
Consistent branded furniture can transform an event space and create a more considered, professional environment for customers, guests and delegates.
Encourage Engagement
Branded tables, counters and display furniture can become natural points for interaction, product demonstrations, sampling, networking and customer conversations.
Create Reusable Brand Assets
Unlike temporary printed graphics, bespoke furniture can be designed for repeated use across exhibitions, conferences, product launches, trade shows and corporate events.
This makes branded furniture an investment that can continue delivering value long after a single event has finished.
From Standard Furniture to Brand Experience
The Dunns project demonstrates our approach to event furniture.
We don't believe branded furniture has to mean simply placing a logo on an existing hire item.
Our team can work with a company's brand identity, event objectives and practical requirements to create furniture that becomes part of the experience.
From branded tables and counters to bars, display units and bespoke event furniture, we can develop solutions that combine functionality, design and brand visibility.
Built for Events. Designed Around Your Brand.
The Dunns project is an example of how Blue Parrot Events Group can take a standard requirement — event furniture — and turn it into something much more commercially valuable.
Our bespoke approach allows businesses to create furniture that is:
Branded.
Functional.
Reusable.
Memorable.
And most importantly, designed around the brand.
Whether you're exhibiting at a trade show, hosting a corporate event, launching a product or creating an experiential brand activation, branded furniture can help turn your event environment into an extension of your brand.
Branded Furniture Hire Scotland
Blue Parrot Events Group provides branded furniture hire and bespoke event furniture solutions across Scotland and the UK.
We can work with businesses, event agencies, exhibition organisers and corporate clients to create furniture that delivers both practical functionality and increased brand visibility.
From one-off bespoke builds to reusable branded furniture collections, our team can help you create furniture that works harder for your brand.
Looking for Branded Furniture Hire?
Talk to Blue Parrot Events Group about your next event.
Whether you need branded tables, branded counters, branded bars, exhibition furniture, corporate event furniture or a completely bespoke furniture solution, we can help turn your brand into part of the physical event experience.